This digital badge is awarded for participation in the international guest lectures and interactive learning activities “From Video Games to Apps: Digital Companions, Gamification & User Engagement”, delivered by VILNIUS TECH Associate Professor Dr. Ingrida Lescauskienė on October 27 and 30, 2026, at Hellenic Mediterranean University (HMU) in Heraklion, Greece. Participants explored how video game design, narrative design, and gamification principles can be applied to create engaging, user-centred software systems. Through the analysis of real digital products, including Duolingo, students examined gamification mechanics and their impact on user motivation and engagement. They also explored the differences between avatars, digital companions, and AI agents, as well as their principles of interaction with users. During interactive activities, students analysed software usage scenarios, designed digital character roles and responses, and developed concepts for gamification and user engagement solutions in a task management application. Competencies developed:
- Creativity
- Analytical Thinking
- Critical Thinking and Problem Solving
- Media and AI Literacy
- Internationalization and Intercultural Awareness
- Initiative and Responsibility
- Experimentation and tech creativity
- Time Management
- Communication
The badge issuance is confirmed by VILNIUS TECH.